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First, The Price Reduction Of Clothing Should Be Made Known To The Public.

2010/7/30 16:45:00 108

Clothing Discount Sales Promotion

Price reduction promotion refers to the promotion of enterprises in a certain period of time to expand sales volume, under market pressure (consumers, competitors, product upgrading), use product prices to quickly capture the market and improve market share.


Price reduction is not simply a reduction in price, but also a profound knowledge.

By the end of the year, many clothing businesses have launched the price reduction banner. So what should they pay attention to?


First, sales promotion should be "famous".


To find out a suitable reason for price reduction, we should not make customers think that goods can not be sold, or that the quality is not good.

In reality, there are usually reasons for reducing prices.


1, seasonal price reduction or major holiday price reduction.


2, business celebrations will be reduced.

Such as the opening of new stores, the opening of 1st anniversary, sales of several million yuan, and so on, can become the reason for price cuts.


3, special reasons for price reduction.

Such as shops demolition, shops to change the direction of operation, the expiration of the rental and so on.

Although some businesses have been cutting prices all the year round, they are always justifiably honest. There are many reasons for this. Although the number of price cuts is more, they do not damage the image of merchants or commodities.


Price reduction skills tips


1, price reduction: according to past experience, when the price cut is below 10%, almost no sales promotion effect can be achieved; and the price reduction should be at least 15% to 20%, which will result in a significant promotional effect.

But when the price is over 50%, it is necessary to explain the reasons for the substantial reduction, otherwise customers will suspect that it is fake and inferior commodities, but dare not buy it.


2, price reduction category: a few stores in a mall depreciate substantially, a small price reduction over a wide range of commodities and good promotional results.


3, cut price information pmission: there are many ways to pmit price information to consumers. The price tags are directly linked to goods, which can attract consumers to buy at once, because customers can not only see the price reduction, but also see the price reduction products.

A trade-off can be made and decisions can be made immediately.

Besides, in the price tag or price reduction advertisement, two prices should be marked before or after the price reduction, or the amount and extent of the price reduction should be marked to prove the authenticity of the price reduction.


 

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