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Clothing Enterprises Are Scrambled For Children's Clothing Market Full Of Business Opportunities.

2011/8/26 19:17:00 36

Clothing Enterprises Compete For Business Opportunities In Children's Wear Market

Many people often say that "women and children make good money", women love beauty, and wardrobe clothes do not know how many sets they want to buy throughout the year. a huge sum of money The children are adorable. Clothing enterprises have grasped the characteristics of the two big groups, constantly expanding production, bringing forth new ideas to meet the growing demand. consumption Demand.


Especially in recent years, the increasingly mature "children's wear" market has made many garment printing enterprises see huge business opportunities, and have been squeezing in to win the cup. The editor of Huicong screen printing network also immediately connected some PRD printing factories, and the head of the enterprise said that many orders for children's wear had been received this year. In fact, from July this year, the grand scenes of CBME children's children's wear and children's Wear Exhibition and many exhibitors are not hard to see. However, with the improvement of people's living quality, more and more people begin to pay attention to the safety requirements of mother infant products, and put forward higher requirements for brand, design, quality and service.


   Unlimited potential children's clothing market demand is full of temptation.


Now there are more and more one child families, six adults around a doll, really in the mouth, held in the palm of the palm. For the children's request, the parents are "responsive", from the "little master, little princess, little ancestor" this kind of address is not difficult to see, the child becomes the center of a family, once scatters the Jiao, parents want to donate as a donkey and pick up the moon.


So, the business opportunities and opportunities in the children's market are boundless and full. Temptation A large demand for children's clothing market has also become the "rice bowl" that many garment companies compete for.


According to statistics from the Bureau of statistics, in 2007, the output of children's clothing in China was 358 million 100 thousand, an increase of 2.40% over the same period last year. In 2008, the output of children's clothing in China changed to 240 million 580 thousand, an increase of -32.82% compared to the same period last year. By 2009, the total output of children's clothing reached 248 million 960 thousand, an increase of 3.48%. In 2010 1-11, the total output of children's clothing in China was 247 million 230 thousand, an increase of 9 million 730 thousand from 237 million 500 thousand in the same period in 2009, an increase of 4.10% over the same period last year.


At present, the market of children's wear will exceed 400 billion, which is a market resource with potential and development power in clothing and clothing market.


The substantial profits of the children's wear market attracted many enterprises that originally made adult clothes to join the team. From sports brands, such as Lining and Anta, to leisure fashion brands such as metestarch, and then to the world's top luxury clothing brands, such as LV, they operate in a high-profile or low-key fashion.


   Design patterns seek breakthroughs, continuous innovation is the key.


Children's wear Cover All the clothes of the 0-16 year old crowd. By age, baby clothes, children's clothes, children's wear, children's wear, children's wear, teenage clothes and so on can be subdivided. From the reality of the children's wear market in China, the development of Chinese baby wear, children's clothing, children's wear and Chinese children's clothing has begun to take shape. The industrial level is quite obvious, with its own leading enterprises and relatively large number of brands. At the same time, with the improvement of economic level, people's pursuit of beauty and quality is getting higher and higher. The demand for Chinese children's clothing market is more trend oriented and branding.


Today's children's clothing is very good in color matching, style design and fabric selection. The style is outstanding, fashion personality, lively and healthy. Children's clothing should have fashionable elements and children's innocence. For garment printing factories, it is necessary not only to expand in the field of raw products, but also to improve the aesthetic behavior of children's garments, and make innovations in design and style become the key to further development.


   Frequent quality problems in the market of hidden danger children's clothing


According to the complaints made by the China Consumer Association in 2011 to the National Association for consumers' associations, the total number of consumer complaints accounted for 51 and 2% of the total, which all belong to the question of product quality.


The proportion of children's clothing is also rising year after year. Especially in the export of children's clothing safety and quality issues have been put on the agenda.   


Nowadays, the safety of children's clothing has become a problem that can not be underestimated. The industry generally believes that the quality of children's clothing, children's clothing problems and so on are a big problem. Over the years, the related indicators of children's wear exceeded the standard frequently. Many enterprises even sampled many carcinogens such as azo.
 

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