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The Four Blowout Of Apparel Companies On The Way To The Public Market

2012/3/31 13:47:00 36

Clothing Enterprises Listed Blowout Independent Clothing Brand Home Textile Enterprises

In November 2009, the 7 departments of the Ministry of industry and information technology, the national development and Reform Commission, and the Ministry of Finance jointly issued.

Guiding opinions on accelerating the construction of independent brand of garment home textiles

(hereinafter referred to as the "guidance"), it will encourage qualified brand clothing, home textile enterprises to go public, issue bonds, make direct use of capital market financing, and encourage enterprises to undertake mergers and acquisitions with their own brands as the link.

The overall goal of the guiding opinion is that by 2015, a healthy and standardized market and social environment for the development of healthy and standard brands of clothing and home textiles has been basically formed. A number of garment and home textile enterprises with strong competitive advantages and independent innovation as the core and famous brand as the core have been nurturing and developed. The share of clothing and home textile independent brands has significantly improved in the domestic and international market, and a number of independent brands of clothing and home textiles with international influence have been formed.

The "guidance" put forward to support independent brand clothing and home textile enterprises to enhance their core competitiveness.

To provide financial services for clothing and home textile brand building.

Establishing a new relationship between banks and enterprises, guiding financial institutions to innovate business operation mode, encouraging clothing and home textile enterprises to use their own brands as collateral, financing the financial institutions according to law, and exploring the establishment of enterprise independent brand credit guarantee system.


According to the dean of Guangdong fashion industry economics research institute,

Blue International

Li Kai Luo, President of Investment Consulting Co., Ltd., said that capital tentacles have already extended to the apparel industry. After ten years of development, the trend of wave band development has emerged in the continuous integration of garment enterprises and capital, and in every band, there are representative garment enterprises.

For example, the first band before 2007, such as Shanshan, YOUNGOR (600177, stock bar) and so on, 2007-2008 years of clothing industry ushered in second bands, representing enterprises such as BELLE, Anta, good bird, Bo Shi Deng, Mei bang, etc. after the financial crisis, the clothing industry has been temporarily silent for a period of time. From 2009, the clothing industry mainly dominated by the Fujian plate has been listed on the market, and has been subdivided into home textiles, children's clothing and other sub sectors. Small and beautiful enterprises have produced overvalued values. By 2010, they enter fourth bands, Kaiser shares are listed, and A has landed in the A-share market, searching for special (002503, stock bar) listing on the small and medium-sized boards, and the clothing industry's pursuit of capital has once again seen a "blowout" trend.


With the gradual emergence of capital as the value of competitiveness, Li Kailuo believes that

Chinese clothing

(000902, stock bar) enterprise capital operation is about to enter the fifth band.

The rapid entry of capital into traditional industries will change the way of thinking and operation of traditional enterprises with unprecedented efforts, and explode business potential energy, thus changing and affecting the development path of China's garment industry.

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