How To Successfully Ask Questions In Successful Marketing

< p > < strong > 1, customer purchase demand problem < /strong > < /p >

< p > without customers' demand, the sales of products less than a href= < //www.sjfzxm.com/news/index_c.asp > /a will fail most of the time, even if it is successful occasionally, it is also a strong buy and sell behavior, not a win-win sales result we want.

The reality is that customers do not have demand. Many times, customers do not know their needs, or realize their needs, but they do not know what their needs are.

As an excellent salesperson, we have to sort out his problems with customers, guide his needs, and ultimately stimulate his strong interest in our products.

Therefore, junior salesmen start selling from their products, while senior salesmen start selling from customers' needs.

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< p > strong > 2, customer < a href= "//www.sjfzxm.com/news/index_c.asp" > purchase budget < /a > category problem < /strong > /p >

< p > there are always many salesmen who think that entering a store is everyone's own potential customer. They often blame themselves for the fact that some customers are not buying in their stores at the end, and whether they can finally conclude the paction. Besides the strong purchase intention of customers, purchasing power is another key factor.

If his purchase budget can not reach the lowest consumption limit of the company's product price, then it can only be "a clever cook can't make bricks without straw". There is no need for the shop assistants to be upset about such orders. What you have to do is to actively explore those customers who have the ability to purchase.

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< p > strong > 3, customer < a href= "//www.sjfzxm.com/news/index_c.asp" > purchase time < /a > category problem < /strong > /p >

< p > some customers, though there are needs, but demand is not strong enough, they often spend a lot of time doing product comparison, which leads to long time tracking.

Even if it looks like a stable order, if the customer fails to pay, once the cycle is lengthened, it will be full of variables.

Therefore, in the sales process, take the initiative to understand the customer's purchase time, for the urgent time to buy time to win, for those who are not in a hurry to try to stimulate them to buy in advance, there are conditions, no conditions to create conditions.

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< p > after understanding the three key problems of customer purchase, salesmen can provide solutions for customers.

A good salesperson will make the best use of the following two points in his own design plan: < /p >

< p > 1, these three questions are put forward on the position of the customer. After knowing these three questions of the customer, the salesperson can stand on the company's standpoint and provide corresponding solutions.

Customer demand determines what products the company provides. The budget of the customer determines the company's product quotation, and the customer's purchase time determines the company's services and promotional activities.

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< p > 2, these three problems are mutually restrictive relations.

When the purchase budget of a customer is limited, the product that the company can provide must be discounted, and the final result must be that the customer's demand can not be completely solved.

If customers do not want to increase the purchase budget and do not want to reduce the demand expectation, there is another way to buy time. Customers can wait until the company has promotional activities.

If the customer's purchase budget is constant, if the customer's delivery time is very urgent, the company's satisfaction with the customer's demand will be discounted.

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< p > sales is the process of constantly asking questions to understand the true thoughts of customers, but if sales people can not reduce the number of questions, they always ask questions, which will inevitably lead to customers' Rebellious Mentality until they refuse to answer any questions you have.

Therefore, when we ask our customers questions, we should learn to ask questions with the least number of questions, and these three questions are the key questions.

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