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Brand Clothing No One Patronize Jining One Hundred Retail Investors Into "Mainstream"

2014/2/22 10:41:00 43

Brand ClothingDepartment StoresShopping Malls

< p > it is reported that the Liangshan department store is one of the largest shopping malls in the locals. After the renovation and opening up, the sales of the brand merchants are not good, but the two floor retail investors are the customer camp and the passenger flow is not decreasing. What is the matter?

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< p > "these people are all selling things, and no one is shopping."

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< p > "at that time, all merchants invested in that brand store, and each brand handed in twenty thousand yuan deposit."

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More than a dozen businessmen in the Liangshan department store are brand agents. At the end of last year, they signed the contract with the shopping mall. At that time, the mall promised contractors that they were "brand" and "high grade". The mall should be a brand name and a large number of large families. Now that P is good, there are few "big families", and "retail" has become the mainstream.

Busy roads, not enough to sell, which makes it difficult for brand merchants to accept.

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< p > "they retail brands can't sell US brands," a brand dealer told reporters. "They are dozens of" a target= "_blank" href= "//www.sjfzxm.com/" clothes "/a", we are hundreds of here, the difference is too big. "

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< p > brand name: a target= "_blank" href= "//www.sjfzxm.com/" > clothing > /a > people are more concerned about a cheap benefit. Ordinary customers see "a" target= "_blank" href= "_blank". The price tag of branded apparel goes straight to the ordinary counter, which makes the brand shop very unhappy: < four hundred or five hundred >.


< p > "general brand shop, (investment) spend about three hundred thousand, during the new year, basically not opened."

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"P" for a whole Spring Festival, the money earned is not enough for a day's expense. Brand merchants directly found the bazaar in the shopping mall. The answer was: "he said it was to clear all the bulk of the goods and turn them into brands, so far, they have not been able to carry out them."

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< p > now, the spring and summer clothing is on sale. The next season's autumn clothing order will soon start. But now the winter clothes are not sold out. What should I do? "I'll have to change the season soon. My cotton a target=" _blank "href=" //www.sjfzxm.com/ "> shoes < /a > is still on now.

Spring dared not go up, the more pressure on the more.

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< p > reporter found Guo Guan, director of the marketing department of platinum merchants in the shopping mall, said: "in order to catch up with the opening process, this piece may not be very strict in terms of work."

Guo acknowledged that some merchants who were not "brand" had also entered the shopping mall when they signed contracts, but that was for urgent business.

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< p > "at that time, it was very tight in the county, so that we must open before the Spring Festival. At that time, we did not finish all the projects, and many places were not very perfect, so I started business very hastily."

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< p > see brand merchants' things can not be sold, the mall is also very anxious, a few times to let non brand dealers change their faces, the introduction of brand, "signed these (non brand monopoly) leaders here, will be cleaned up, we are now conducting a thorough investigation, some of the brands are not statistics."

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"I went to Jining today to study their methods, and our main direction is to clean up bulk products and protect these brands," said Zhang, manager of shopping mall, P.

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