Fortune Bird Will Make Great Strategic Investments In The Future Of Internet Financial Platform.

Sources close to Internet Finance said recently that the fortune bird group was negotiating with Shenzhen's fusion capital for a $10 million acquisition of the famous Internet financial trading platform "win win society".

The group industry is related to shoes, clothing, mining, real estate, health and other fields. In the 2014 China's most valuable brand 500 list, which was jointly sponsored by the Brand Research Institute of China Brand Research Institute, the rich bird ranked 443 in the brand list of this year with a brand value of 4 billion 743 million yuan.

In November last year, fortune bird group said that it intends to enter the Internet financial field, and has begun to work out feasible implementation plans.

If we can acquire an Internet platform with certain business capacity and registered users, we will do our best to speed up the process.

A source said that the contact between the fortune bird group and the Shenzhen fusion capital began in December last year and has entered an in-depth stage.

In addition to paying more attention to the operation ability of the website platform, the win-win venture's original entrepreneurial team was also widely recognized by the top birds.

The comprehensive acquisition and win win society does not rule out the possibility of fully absorbing the original management.

But because the details were not open and the paction was still uncertain, all the sources refused to be named.

The win win society is an internet financial information service provider in Shenzhen's fusion capital investment operation. Since its launch in 2014, it has been focused on providing small loans for natural persons. It has been escorted through the Guarantee Corporation and the third party fund regulatory platform to provide investors with financial access.

In 2014, it was awarded the "ten major credit brands of the Internet financial industry".

As the fastest growing black horse in the field of Internet Finance in 2014, its risk control ability and number of registered users have certain attraction for the rich birds to enter the field quickly.

The 2014 industry operation report released by net loan house shows that

Finance is one of the fastest growing industries in 2014. The annual financing amount has reached 250 billion yuan RMB, with a growth rate of 340%.

In 2015, with the introduction of the state regulatory policy, the industry will usher in new opportunities for development.

In February 7th, Hongling announced that it was facing a risk.

The risk comes from the Anhui 4 fast borrowing standard issued in June 2014.

Although Hongling venture has filed a civil lawsuit against Futian court in Shenzhen for property preservation, its "big standard" mode has been widely questioned by the industry.

I wonder if this news has had an impact on the entry of rich birds into this field. But judging from the contact between the rich bird group and Shenzhen's fusion capital, it has chosen to pay more attention to the win-win society of the grassroots loan, instead of pursuing a large volume of turnover. It is precisely in 2015 that coincides with the sensitive period of policy that it intends to improve the ability of risk control.

Shenzhen fusion capital has not yet expressed its positive intention in the merger, and the two sides finally have no choice.

But from the past year, the high premium of domestic and foreign capital has entered the Internet financial field and the current situation of the win-win society.

The 100% equity interest is expected to have a larger equity premium.