The Color Design And Selection Of Clothing Shops Are Exquisite.
Generally speaking, we decide the color of our store before deciding on the style of our business before opening.
These colors include wall color, image board color, prop color, lighting color, door color, image character color, decoration color and so on, all of which constitute the overall color of the store.
And these colors should be based on our clothing style and customer's psychological factors and so on.
For example, the door of the neighbourhood is red, and you are just in the middle, so the color of your door is red, so it is not very obvious to look at your shop in the distance. If you use a contrasting color, you will highlight the color of your door, give people a different feeling, and you can also increase the distance you can see. Generally speaking, we choose some bright colors as the decorative colors of the door: red, yellow, black, white, orange and so on.
For example, like
Leisure style
Clothing customers
Psychological color
It is different from the psychological color of customers who like professional style clothes.
The psychology of customers who like fashion is different from that of ordinary customers.
So the color of a shop does not mean what color you want to make, but what colors do you want to make, and what you want to consider is whether the combination of these color systems is nice. Do your customers like this kind of color? Will this color blend with the style of your business? Generally speaking, the most safe color of our wall is white / cream.
Light color
It can be selected as warm / cool colors (adjusted according to seasonal changes).
The rest of the color depends on the specific circumstances. In short, the choice of color is very important for a clothing store.
What is worth noticing here is the color of the door. In general, when we decide the color of the door, we should pay attention to the color of the door of the neighbors.
We should try our best to distinguish them from them.
We can see our doorstep by giving customers the greatest distance.
So the color must be distinguished from the surrounding environment.
One of the most important indicators of this problem is visibility - the maximum distance to see the target.
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With the vigorous development of Commerce, the rents of commercial areas are constantly rising. This increased cost is bound to be made up by the increase of turnover. However, the increasingly fierce competition and the increasingly saturated market make it almost impossible for the clothing store sales to grow further.
With the vigorous development of Commerce, the rents of commercial areas are constantly rising. This increased cost is bound to be made up by the increase of turnover. However, the increasingly fierce competition and the increasingly saturated market make it almost impossible for the clothing store sales to grow further.
For example: in Guangzhou Beijing Road, a 60 square shop, the annual rent is at least one million, which is not at all acceptable to the general self-employed.
And it is said that prices are still rising in Yangzhong.
And Yiwu, Zhejiang, has even reported that a shop sold 20 square meters of sky high price.
The high rental of shops makes the risk and pressure of franchised stores very large.
In addition, with the development of the economy, decoration, salesperson salaries and so on are also rising, which has led to an increase in the cost of opening stores.
The business circle of the city is developing more and more centrally. The clothing monopoly is also concentrated on several main streets or clothing cities and commercial centers. This makes the shops more prosperous, and the lighter places are becoming more and more coldly clear.
Franchised stores are very important for the selection of road sections because of the very serious homogenization characteristics of clothing products, and the influence of Chinese clothing brands is not strong enough.
Nowadays, the mainstream pedestrian street or clothing street in the general city is so two or three, its capacity is limited, and China has too many clothing brands that need to sell the stage. If you can't squeeze into the pedestrian street, you will have to go back to the second place and choose some bad roads to blossom everywhere, but it's hard to build the overall atmosphere of the clothing monopoly.
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