Designer Brand PLAY LOUNGE Has Been Upgraded To Open Up New Fashions And Amusement.

In September 3, 2016, the PLAY LOUNGE LOUNGE store, located on the four floor of Xidan's Joy City, was upgraded to create a fashionable landmark attracting young people to pilgrimage throughout the city.

The storefront space, which is based on the trend of residence, is like a home that is loaded into the mall, and integrates art perfectly into the life scene.

PLAY LOUNGE brings together lifestyle brands such as POLLYANNA KEONG, HIDER WATER, whole9yard and CAMEO, such as fashion designer brand and smell library, Wei Chan Town, and UMTEA.

Wang Ning, general manager of PLAY LOUNGE, senior director of the brand division, Mr. Jen Sen, director of marketing and operation Department, Mr. Liang Ying Bin and other leaders attended the event, and the ribbon cutting ceremony was held at 13:08.

PLAY LOUNGE Xidan store will reinvent its style and create the unique fashion integration space through hearing, smell, vision, taste and touch of "five senses in one".

The huge walk-in cloakroom that made the city's fashionable clothes instantly fall into place is packed with PLAY LOUNGE selected fashion items to achieve the ultimate guilty pleasure for all fashionable shoppers.

Like the boudoir, the fitting room of the king size soft bed is provided with exclusive style testing ground, and the pleasant nomadic shops in the living room and the Play kitchen bring pleasant afternoon tea.

{page_break}

PLAY LOUNGE Xidan store has built their own "trend home" for modeling players, so that they can enjoy the solitude or social fun with the protagonist's gesture, and pass more.

The inspiration collision and the buyer's fashion touch show the artistic image of life elements.

In September 3rd, the PLAY LOUNGE Xidan store was pformed into an "ideal country for tide playing", and a Bobbi electric music party opened the city's clothing and exploded the focus of the whole city.

The perfect pink house, Bobbi dream house, professional.

For the girls in the show to create Bobbi makeup, the beauty DJ from the fashionable nightclub Lantern brings strong tempo to let the whole audience enter the carnival mode.

The girls who come to play are coming into different styles of doll boxes, playing the role of beauty idol, and exploding the social network with Bobbi's beauty.

The eight handsome men's model Bobbi, boyfriend Ken, led everyone to play the whole game.

{page_break}

Missed the Bobbi school.

There are more surprises waiting to be found in the fashion fairyland. We will visit the PLAY LOUNGE Xidan Joy City store and move to your fashionable home to explore more fashion fun.

Play the fashion, not fun.