Home >

Li Biao Brand Group Has Signed A Number Of New Licensing Agreements And Partnership Agreements.

2016/9/5 14:55:00 103

ProfitAuthorization AgreementPartnership Agreement

Li Bao brand group and Creative Artists Agency (hereinafter referred to as CAA) have established a joint venture company called CAA-GBG BrandManagement Group (hereinafter referred to as CAA-GBG), which has become the largest brand management business in the world.

CAA-GBG is the leading global brand extension platform, which provides services for brands and customers from all walks of life, including celebrities, enterprises, leisure life and cartoon characters.

Since its independent listing,

Brand of profit label

The growth is mainly centered on children's clothing, men's and women's fashion, footwear accessories and brand management four core business areas.

The brand is selectively introduced into the new franchise and extension platform to enhance the core strengths of the group.

In terms of authorized brand business, the group is in the winter.

Accessories

The signing of the global licensing agreement with Kate Spade New York and the acquisition of PS Brands, a hosiery product company, will further consolidate the leading position of the group in the field of children's wear and cartoon characters.

Since April this year, Li Biao brand group has signed a number of new licensing agreements and partnership agreements, including an agreement with the world's best seller Katy Perry in August to launch a series of shoe series.

Consumer

Pursuit.

In addition, the group entered into an authorization agreement with the American designer Kenneth Cole in June to develop its brand of men's wear, women's wear, children's wear and handbag products.

By the end of March, the group's turnover increased to US $4 billion 118 million in the 15 months of this year. The growth was partly offset by the decline in the euro exchange rate, the end of some weaker brand businesses and the exceptionally warm winter in North America.

Gross profit of US $1 billion 378 million has been maintained since 2013, with a gross margin of 33.5%.


  • Related reading

Internet Advertising New Regulations To "Bidding Ranking" To Wear A Magic Spell? Baidu And Sogou Were Placed On File For Investigation

Law lecture hall
|
2016/9/2 10:43:00
61

Urban Beauty Second Times In The Past Six Months, The Quality Of The Blacklist Brand Is Frequent.

Law lecture hall
|
2016/9/2 10:09:00
65

Zara US Defendants Deceptive Pricing Or Group Action

Law lecture hall
|
2016/8/30 6:53:00
31

UA Sued Ting Fei Long Sports Claims 100 Million Yuan

Law lecture hall
|
2016/7/20 10:24:00
32

Skech Was Once Again Taken To Court By Adidas.

Law lecture hall
|
2016/7/13 11:13:00
76
Read the next article

PORTS 1961 Sub Line Brand Portspure Will Be Launched Soon

Baozi sales growth in the first half of 2016, the second half of the year launched the PORTS 1961 sub line brand PortsPURE. The next time, everyone will follow the world clothing shoes and hat nets Xiaobian together to take a look at the detailed information.