Home >

PORTS 1961 Sub Line Brand Portspure Will Be Launched Soon

2016/9/5 15:00:00 149

PORTS 1961Sub Line BrandPortspure

Last year, there were rumors that Baozhou international will sell fashion and clothing business for RMB 600 million yuan, but because of its poor performance, Baozhuang's shareholders proposed privatization as early as January 2015.

However, in October last year, Pao international and East Fuhai signed a cancellation agreement and returned 180 million yuan to reclaim Ports HK 6% stake to prove the company's future prospects.

Since the change of the name of the company to Bao Guo International Holdings Limited, management has indicated that it will take a diversified investment strategy. As the global ball economy is unstable, the currencies of all countries are weak, and the market is expected to be relatively low after the referendum in the UK, there will be more attractive investment projects, but no further disclosure is made.

Last Friday,

Bao Guo International

The share price rose slightly, 0.74% recorded at HK $2.70 per share, and its stock price rose 13% in the past three months, and its market value is currently about 1 billion 508 million.

The company's profit income still faces serious challenges, down 72.4% to RMB 4 million 500 thousand yuan.

It is noteworthy that by the end of June this year, the company's flag

PORTS 1961 series

We have established 97 retail outlets in 30 countries worldwide, and the sales network has entered almost every major fashion city in the world.

In the second half of the year, the company will launch the brand PORTS PortsPURE, the second line brand of the company. Its first store is expected to open in Harbour City, Hongkong in the third quarter of this year. In addition, the company believes that the market in Taiwan, Korea and the Middle East has great market potential and is optimistic about the long-term revenue growth of the new business.

Thanks to the good performance of its brand Ports1961, which has brought positive results to the company's business, the company said earlier that although China's economy is still weak,

Apparel Retailing

The trend has been positively improved at the end of 2015. The group began to grow against the trend in early 2016, and the growth of store sales in January and February was 6.9% compared with the same period last year.

Among them, the company's retail sales revenue increased from 778 million 500 thousand yuan in the same period of 2015 to 813 million yuan, an increase of 4.4%.

As of June 30th, the company operates 318 retail outlets in mainland China, Hongkong, the United States and Canada.

The widespread downturn in the luxury retail market has led to a decline in the main store rents of some core locations. The company said that the early rental of suitable brand positioning will occupy a favorable position.

With the rapid growth of wholesale business revenue, the turnover of other branches of the company increased by 15% to 79 million 700 thousand yuan from RMB 69 million 300 thousand yuan in the first half of 2015.

The company means that the original equipment manufacturing business is still the source of stable revenue for the company, and the new partnership between the company and other Asian countries such as Japan has offset the negative impact of the decline in the turnover of the eyewear business.


  • Related reading

Tommy Hilfiger Has Strong Brand Expansion And Takes The Top Spot In The International Market.

Member area
|
2016/9/5 14:21:00
51

Chanel Began To Lose Power And Felt Threatened.

Member area
|
2016/9/4 21:40:00
40

Consider Whether The Brand Positioning Fits The Market Demand.

Member area
|
2016/8/10 10:52:00
51

Who Is The Vetements Fire To Thank?

Member area
|
2016/8/6 21:10:00
53

Does Burberry Take All The Chinese Agency Rights To The Chinese Market?

Member area
|
2016/8/3 15:30:00
28
Read the next article

The Main Brands Of Fashion Retailing Group PVH Are Thriving.

In the second quarter, PVH group net profit fell 11.4% year-on-year, Clavin Klein and Tommy Hilfiger performed well overall. The next time, everyone will follow the world clothing shoes and hat nets Xiaobian together to take a look at the detailed information.